Rehabilitation centers and their role in medical tourism development in latvia
1 School of Business Administration Turiba, Latvia
2 Rīga Stradiņš University, Latvia
The theme of the research is the possible development of rehabilitation centres in medical tourism. The paper analyses the financial situation of rehabilitation centres in Latvia, the correlation with economical situation in Latvia as well as the comparison of services and prices in Latvian and European rehabilitation centres. A visitors’ survey in order to investigate their satisfaction regarding services was conducted in the rehabilitation centre “Jaunkemeri”. The findings of the survey are summarized as guidelines (proposals) for the development of Latvian rehabilitation centres in the context of medical tourism. The main research results are as follows: Latvian rehabilitation centres offer a wide variety of services, the prices of the services are competitive with European ones, and the clients are satisfied with the quality of services and believe that the quality corresponds with the price. However, Latvian rehabilitation centres depend on the economical situation of the country and its financial support, there is a lack of unified standards in Latvia, the Soviet infrastructure dominates and the leisure time activities are limited. The aim of the guidelines is to offer a solution of the problem regarding the possibility to develop rehabilitation centres in order to foster the medical tourism and the ways how to do it.
Key words: rehabilitation centres / medical tourism / customer satisfaction
© Owned by the authors, published by EDP Sciences, 2012
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