Issue |
SHS Web Conf.
Volume 176, 2023
Seventh International Scientific Conference “BUSINESS AND REGIONAL DEVELOPMENT” (BRD2023)
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Article Number | 04010 | |
Number of page(s) | 5 | |
Section | Contemporary Challenges for Key Socio-economic Sectors | |
DOI | https://doi.org/10.1051/shsconf/202317604010 | |
Published online | 08 September 2023 |
Establishing an effective partnership network in the sports paradigm
National Sports Academy “Vassil Levski”, Faculty of Sport, Department of Sport management, Sofia, 1700, ”Akad. Stefan Mladenov” Str. 21
* Corresponding author: vkaloyanchev@gmail.com
The paper offers a theoretical overview based on strategic approaches to the establishment of an effective partnership network to help the adaptability of sports clubs to modern competitive and everchanging conditions. Methodologically, the article is conceptual, based on contemporary data and multi-perspective development directions. Initially, the article indicates the importance of establishing affiliate networks in business. Subsequently, presents strategies for creating long-term relationships with diverse organizations and guidelines for practical implementation. Sports organizations should analyse their resources and potential future partners and choose the most appropriate practices to connect with them. Thus, they would strengthen their effectiveness of strategic club cooperation.
© The Authors, published by EDP Sciences, 2023
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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