Issue |
SHS Web Conf.
Volume 218, 2025
2025 2nd International Conference on Development of Digital Economy (ICDDE 2025)
|
|
---|---|---|
Article Number | 01020 | |
Number of page(s) | 9 | |
Section | Digital Finance: Innovation, Regulation, and Inclusion | |
DOI | https://doi.org/10.1051/shsconf/202521801020 | |
Published online | 03 July 2025 |
Research on the Market Positioning and Operational Strategy of New Energy Vehicle Brands Going Global — Based on the Support and Optimization of Cross-Border Financial Services
Nanyang Business School, Nanyang Technological University, 639798, Singapore
* Corresponding author: Xliu050@e.ntu.edu.sg
Affected by both carbon reduction policies and energy transition, the development of the global NEV (New Energy Vehicle) industry was booming. Being the biggest NEV manufacturer, Chinese companies are seeking to expand and enter into the foreign market. Specifically, this paper investigates how the cross-border financial services support the going abroad of Chinese NEV brands from the aspects of payment efficiency, capital liquidity and risk management. Examples include the use of blockchain-based cross-border payment technologies, which have been proven to vastly lower transaction costs and settlement times, thus significantly raising NEV enterprises’ operational efficiency. Tailored solutions of finance for supply chain, cross-border finance and foreign exchange management further enable operational agility in foreign markets. Specifically, through case studies of BYD and NIO, this paper examines how fintech and cross-border payment systems optimize payment collection, improve capital efficiency, and reduce financial risk, and how in response fintech accelerates internationalization through cross-border operations. This study fits into the body of knowledge of global financial strategies for NEV brands, whilst underpinning the critical role of fintech in streamlining cross-border capital flows. The policy implications of this study encourage fintech integration in NEV sector and suggest an investor who can invest in companies with strong fintech ability will help improve both the profitability and the global competitiveness of NEV enterprises.
© The Authors, published by EDP Sciences, 2025
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Current usage metrics show cumulative count of Article Views (full-text article views including HTML views, PDF and ePub downloads, according to the available data) and Abstracts Views on Vision4Press platform.
Data correspond to usage on the plateform after 2015. The current usage metrics is available 48-96 hours after online publication and is updated daily on week days.
Initial download of the metrics may take a while.