Articles citing this article

The Citing articles tool gives a list of articles citing the current article.
The citing articles come from EDP Sciences database, as well as other publishers participating in CrossRef Cited-by Linking Program. You can set up your personal account to receive an email alert each time this article is cited by a new article (see the menu on the right-hand side of the abstract page).

Cited article:

Navigating cultural complexity in global markets: insights and future directions from two decades of marketing literature

Nandini Johri, Rohit, Sachin Kumar Raut and Sudhir Rana
International Journal of System Assurance Engineering and Management 15 (12) 5405 (2024)
https://doi.org/10.1007/s13198-024-02520-7