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The Effectiveness of Sales Service Personalization in Enhancing MICE Guest Satisfaction at Hotel Platinum Adisucipto Yogyakarta

Chriswardana Bayu Dewa, Lina Ayu Safitri, Emmita Devi Hari Putri, Fatikhah Rahmi Sholikah and R. Jati Nurcahyo

SHS Web Conf., 226 (2025) 01009

DOI: https://doi.org/10.1051/shsconf/202522601009

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