SHS Web of Conferences

Investigating the Brand Loyalty of Domestic Cosmetic in an Emerging Market

Norizan Mohd Kassim, Nurfatihah Akmal Binti Jamaludin and Zullina Hussain Shaari

SHS Web Conf., 124 (2021) 05001

Published online: 15 November 2021

DOI: 10.1051/shsconf/202112405001

Norizan Mohd Kassim

Nurfatihah Akmal Binti Jamaludin

Zullina Hussain Shaari

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