SHS Web of Conferences

Is it recession-proof? Masstige purchase intention: the moderating effect of perceived economic crisis

Belay Addisu Kassie and Jounghae Bang

SHS Web Conf., 132 (2022) 01013

Published online: 05 January 2022

DOI: 10.1051/shsconf/202213201013

Belay Addisu Kassie

Jounghae Bang

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