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Study on the Interconstruction Phenomenon of Brand Communication and Consumption Culture: Taking Chayan Yuese as an Example

Xiangbo Wang and Jiyun Wu

SHS Web Conf., 199 (2024) 03001

Published online: 23 October 2024

DOI: 10.1051/shsconf/202419903001

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Xiangbo Wang

Jiyun Wu

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