The role of the organizational culture of trust in the formation of regional social capital

¹ Orenburg State University, Department of State and Municipal Administration, Orenburg, Russia
² Financial University under the Government of the Russian Federation, Department of Mass Communications and Media Business, Moscow, Russia
³ Togliatti State University, Department of Master's Degree Programs (Business Programs), Togliatti, Russia

^* Corresponding author: mari_kol@mail.ru

Abstract

The article discusses the problem of reducing the level of trust in various social institutions, including public authorities. It is shown that this problem is an obstacle to the formation of regional social capital. The research purpose is to determine the role of the organizational culture of trust in the process of formation and accumulation of regional social capital. Based on the study, it was found that the integrated level of trust is most observed in the social institution of the family, and the lowest one – in the social institution of the state, this confirms the tendency of a significant decrease in the level of trust in public authorities and, in turn, this prevents the accumulation of social capital in regions. It has been established that today regions face socio-economic challenges, namely: a pandemic, digitalization of social relations, changes in the labor market, the outflow of talented young people to the capital universities, brain drain, “anti-human factor” in enterprises. It is assumed that the most rational response to the challenges will be the development of regional social capital through the organizational culture of trust in enterprises. Moreover, regional social capital can be considered as a set of social capital of citizens with a pro-active attitude, inspiring political leaders, as well as public figures, and social capital of enterprises which organizational culture is based on trust. The article notes that the formation of the organizational culture of trust can contribute to a decrease in staff turnover, an increase in labor productivity, personnel involvement, an increase in the competitiveness of an enterprise, organizational commitment, an increase in business reputation.