SHS Web of Conf.
Volume 92, 2021The 20th International Scientific Conference Globalization and its Socio-Economic Consequences 2020
|Number of page(s)||10|
|Section||Behavioral Economics and Decision-Making|
|Published online||13 January 2021|
Behavioural Economics in Higher Education Institution - Business Collaboration Paradigm in Context of Global Competition
1 EKA University of Applied Sciences, 1/5 Lomonosova street, Riga LV-1019, Latvia
2 Turiba University, 68 Graudu street, Riga LV-1058, Latvia
* Corresponding author: firstname.lastname@example.org
Research background: More than ever before governments, education institutions, industries, researchers and civilians are setting indebted attention to discover and learn more about behavioral science. The recent advancements in applying behavioral economics to the sphere of higher education show that building partnerships among educational institutions involves specific skills, strategies and knowledge that parties must know and use. Different industry representatives are scouting Higher Education Institutions for an ever-expanding set of innovation activities. Government invest more and more efforts to create innovative ecosystems where higher educational institutions are main stake holders in this special community between industries, corporations, governmental institutions, entrepreneurs and investors. The partnership involves adopting a management based on cooperation and change, communication and awareness of diversity. However, university-business cooperation is still a fragmented and indistinct field of research, and the understanding of UBC remains inadequate since most research is undertaken around specific elements, rather than as an encompassing, overarching and interconnected system Purpose of the article: To research the undergraduates’ appraisal of Higher Education Institution and Business collaboration.
Methods: Expert interviews and undergraduate students’ survey using 7-point Likert scale questionnaire (non-probability snowball sampling method).
Findings & Value added: Through evaluation of different statements about Higher Education Institution – Business collaboration, we discover distinctive statement importance and advancement according to respondent current views. This knowledge facilitates author’s capability to develop and advise nudges which can be applied in performance of such collaboration.
Key words: behavioral economics / nudge theory / higher education institutions / global competition
© The Authors, published by EDP Sciences, 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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