Dynamic Models of the Creative Industries’ Entities in the Globalized Environment

University of Economics, Faculty of Business Management, Department of Business Economy, Dolnozemská cesta 1, 852 35 Bratislava, Slovakia

^* Corresponding author: maria.bartekova@euba.sk

Abstract

Research background: The creative industries, from this point of view, have dynamic and not just static economic value. They supply the economic growth and development over and above their addition to culture and society.

Purpose of the article: The aim of this paper is to analyse the two models that present the two potential answers to the research question: namely expansion and modernization. This paper will summarize these two models and assemble a sample of remaining evidence to set up the process of separating among them.

Methods: However, this paper does not seek a complete study. For that, a much more precise approach to modelling, data and statistical analysis would be required. We provide here only a concept of the classes of models suggested and an explanation of how different sorts of data might be applied to them. The model of economic growth actively involves the creative industries in the growth of the whole economy. The second model – model of innovation as suggested for the effect of science, education and technology in the national systems of innovation approach. The creative industries, in the second model, come from and integrate change in the knowledge base of the economy.

Findings & Value added: We proposed the two possible primary relations between the creative industries’ entities and the rest of the economy. We define the relation of each model to various theoretical foundations and the relevant policy framework in each situation.