SHS Web Conf.
Volume 155, 20232022 2nd International Conference on Social Development and Media Communication (SDMC 2022)
|Number of page(s)||5|
|Section||Media Communication and Analysis of Social Hot News|
|Published online||12 January 2023|
Investigation and Research on the Use of Tik Tok of College Students in Beijing
Department of Japanese, The Beijing Forestry University, Haidian District, Beijing, China
* Corresponding author: B2102831133@163.com
This paper sets university students using Tik Tok APP as the research object, combining theoretical basis with empirical research. Based on use and gratification approach, questionnaire and interview ithe core to convey this research. Analysis of characteristics of Tik Tok lay a foundation for the research as well. At the same time, according to the specific use behavior of college students from Beijing area, the reasons and influences of use of Tik Tok by college students will be analyzed. This paper aims to help college students rationally deal with their own use of Tik Tok and provide suggestions for the further development of Tik Tok in the future.
© The Authors, published by EDP Sciences, 2023
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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