Research on Hangzhou’s “Courtesy to Pedestrians” Policy from the Perspective of New Institutionalism

Harbin Business University, Administrative Management, Harbin, China

^* Kunyang zhou E-mail: 740745627@qq.com

Abstract

Since 1970, new institutionalism has gradually become an important means and basis for analyzing various systems. This article takes the "Courtesy to Pedestrians" policy in Hangzhou as an example, and from the perspective of new institutionalism, studies the implementation process of this policy. It is found that it constructs legal elements through regulatory elements, constructs new moral standards through normative elements, and stabilizes the achievements of the above two elements through cultural cognitive elements, To achieve the goal of smooth policy implementation, And provide reference for the government to implement new policies more smoothly and achieve organizational goals more efficiently.