Issue |
SHS Web of Conf.
Volume 178, 2023
3rd International Conference on Public Relations and Social Sciences (ICPRSS 2023)
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Article Number | 03022 | |
Number of page(s) | 4 | |
Section | Corporate Marketing Strategy and Innovation Development | |
DOI | https://doi.org/10.1051/shsconf/202317803022 | |
Published online | 23 October 2023 |
Supply chain integration, circulation industry development and unified large market---From the perspective of Internet popularization
Shandong Agricultural University No. 67 Daizong Street, Taiqian Street, Taishan District, Tai ‘an City, Shandong Province, China, 271018
* Corresponding author: Xiangyi Meng, E-mail:2060524097@qq.com
The construction of a unified big market is the inevitable requirement of China’s continuous deepening of reform, which plays an important role in eliminating the urban-rural gap and promoting the domestic and international double cycle. The key to building a large, unified national market is to promote high-standard connectivity of market facilities, continue to deepen and popularize through the Internet, combine supply chain integration with the development of the circulation industry, reduce institutional transaction costs and explicit costs such as raw materials, labor and logistics, break local protection, curb market segmentation, and update infrastructure. In this way, market transaction costs can be reduced, scale advantages can be leveraged and resource allocation can be optimized.
© The Authors, published by EDP Sciences, 2023
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