SHS Web Conf.
Volume 181, 20242023 International Conference on Digital Economy and Business Administration (ICDEBA 2023)
|Number of page(s)
|Supply Chain Management and Logistics
|17 January 2024
A Comparative Study on Different Modes of Green Innovation and Performance Differences of Enterprise
Zhejiang Gong Shang University Hangzhou College of Commerce, Hang Zhou, ZheJiang, 311500, China
* Corresponding author: email@example.com
Under the new development, new opportunities and new models, China attaches more importance to the green development of enterprises, green and low-carbon development is becoming more and more important in the strategic position. This paper adopts the method of case study, analyzes the relationship among the motivation, mode and performance of green innovation, divides green innovation behavior into various types, and makes a comparative study on the difference of green innovation mode and performance of typical enterprises with different characteristics in Shaoxing, Zhejiang Province. It is found that the environmental performance, financial performance and market performance brought by substantive green innovation achieve the best effect, and the financial performance brought by strategic green innovation is better, but the change of environmental performance and market performance is relatively not obvious, and the financial performance and market performance brought by irritable green innovation have no obvious change, and the environmental performance brought by environmental innovation is also average.
© The Authors, published by EDP Sciences, 2024
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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