Artificial Intelligence Application, Global Value Chain Reconstruction and Enterprise Knowledge Power Relationship: Grounded Theory Research Based on Intelligent Manufacturing Enterprises

Zhejiang Gongshang University Hangzhou College of Commerce, 311500 Hangzhou, China

^* Corresponding author: wusi@mail.zjgsu.edu.cn

Abstract

In the process of application of artificial intelligence affecting the formation of enterprise knowledge power, there are many factors that can influence it. However, there is no mature theoretical framework for the specific important influencing factors. The TongKun Group in Zhejiang province is a “future intelligence factory” that uses artificial intelligence and other advanced technologies to realize the global value chain reconstruction and enterprise knowledge power. Based on the grounded theory. The research data are collected from Tongkun company. According to the research process of grounded theory, original interview data are tested for open coding, spindle coding, selective coding and theoretical saturation. Using coding, categories are summarized into five main categories: enterprise artificial intelligence technology foundation, enterprise artificial intelligence technology usage, enterprise artificial intelligence technology results (output), global value chain reconstruction, and enterprise knowledge power. Finally, according to the “storyline”, it is established that a relationship model about “artificial intelligence application, global value chain reconstruction and knowledge power” in enterprise.