| Issue |
SHS Web Conf.
Volume 207, 2024
2024 2nd International Conference on Digital Economy and Business Administration (ICDEBA 2024)
|
|
|---|---|---|
| Article Number | 01034 | |
| Number of page(s) | 8 | |
| Section | Marketing Strategies and Consumer Behavior | |
| DOI | https://doi.org/10.1051/shsconf/202420701034 | |
| Published online | 10 December 2024 | |
Current Situation and Development Trend of the New Energy Vehicle Industry in China
Business School, Jinling Institute of Technology, 211199, Nanjing, China
* Corresponding author: 2001021129@stu.jit.edu.cn
In recent years, people have paid more and more attention to the importance of environmental protection and energy conservation, and new energy vehicles are favored by more and more people, and the car is gradually becoming one of the key products in the global automotive sector At present, the sales volume of new energy vehicles is growing continuously, and the trend of overall development is good. However, the industry is still facing many challenges, and there are still some deficiencies that need to be adjusted as soon as possible. This paper uses PEST analysis to conduct a comprehensive analysis of the internal and external current situation of the industry, and from the cost control, improve the follow-up infrastructure construction and strengthen the export of new energy vehicles in three directions, put forward specific and realistic suggestions on existing issues. Hope to provide a certain reference for the development of China’s new energy vehicle industry.
© The Authors, published by EDP Sciences, 2024
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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