Open Access
SHS Web Conf.
Volume 111, 2021
The 3rd Eastern European Conference of Management and Economics (EECME 2021) – Sustainable Development in Modern Knowledge Society
Article Number 01004
Number of page(s) 8
Published online 14 June 2021
  1. A.M. Kaplan, Social Media, the Digital Revolution, and the Business of Media, International Journal on Media Management, 197-199 (2015) [CrossRef] [Google Scholar]
  2. J. Wang, M. Yang, P. Maresova, Sustainable Development at Higher Education in China: A Comparative Study of Students’ Perceptionin Public and Private Universities, Sustainability (2020) [Google Scholar]
  3. E. McDade-Montez, Social Media, Traditional Media: Really Different? Or Really the Same?, (2018) [Google Scholar]
  4. R. Nevzat, Y. Amca, C. Tanova, H. Amca, Role of Social Media Community in Strengthening Trust and Loyalty for a University. Eastern Mediterranean University (2016) [Google Scholar]
  5. M. J. Zickar, T.H. Ron, C. Arnold, Using Facebook Pages to Connect with Students, Faculty, Alumni, and Friends: An Empirical Analysis, Teaching of Psychology, 358-362 (2018) [Google Scholar]
  6. S. Grajek, How Colleges and Universities are Driving to Digital Transformation Today, EduCause, (2020) [Google Scholar]
  7. A. Rof, A. Bikfalci, P. Marques, Digital Transformation for Business Model Innovation in Higher Education: Overcoming, Sustainability, (2020) [Google Scholar]
  8. C. Jones, B. Shao, The Net Generation and Digital Natives: Implications for Higher Education, Higher Education Academy, York, 1-53 (2011) [Google Scholar]
  9. F. Lupiáñez-Villanueva, G. Gaskell, P. Tornese, J. Vila, Y. Gomez, A. Allen, G. Veltri, C. Codagnone, Behavioural Study on the Transparency of Online, Consumers, Health Agricultue and Food Executive Agency, Brussels (2015) [Google Scholar]
  10. S. Segaren, The Important Role of Social Media in Higher Education. Study International (2019) [Google Scholar]
  11. P. Maresova, J. Hruska, K. Kuca, Social Media University Branding, Education Sciences, 2-14 (2020) [Google Scholar]
  12. N. N. Paladan, Higher Education Institutions Embracing Digital & Social Media Marketing: A Case of Top 25 Universities in Asia & Africa, SSRN Electronic Journal, 159-167 (2018) [Google Scholar]
  13. G. Zachos, E. Paraskevopoulou-Kollia, I. Anagnostopoulos, Social Media Use in Higher Education: A Review, Education Sciences (2018) [Google Scholar]
  14. C. Huebner, How Students Perceive Social Media Ads and What That Means for Enrolment Management Marketers, INSIDE HIGHER ED (2020) [Google Scholar]
  15. T. Correa, Digital Skills and Social Media Use: How Internet Skills Are Related to Different Types of Facebook Use Among ‘Digital Natives’, Information, Communication and Society (2015) [Google Scholar]
  16. K. Sehl, Social Media in Higher Education: 8 Essential Tips, Hootsuite, (2020) [Google Scholar]
  17. K. Sutherland, C. Davis, U. Terton, I. Visser, University Student Social Media Use and Its Influence on Offline Engagement in Higher Educational Communities, Student Success, 13-24 (2018) [CrossRef] [Google Scholar]
  18. D. Bok, Improving the Quality of Education, Inside Higher Ed, (2017) [Google Scholar]
  19. R. Fkihi, S. El Faizi, Investigating the Role of Social Networks in Enhancing Students’ Learning Experience: Facebook as a Case Study, International Conference e-Learning, 151-155 (2018) [Google Scholar]
  20. F. Froment, A. Javier, G. Gonzalez, M. R. Bohorquez, The Use of Social Networks as a Communication Tool between Teachers and Students: A Literature Review, The Turkish Online Journal of Educational Technology, 126-144 (2017) [Google Scholar]
  21. P. Livesey, Insights of Project Managers into the Problems in Project Management, Construction Economics and Building (2016) [Google Scholar]
  22. A. Kaul, V. Chaudhri, D. Cherian, K. Freberg, S. Mishra, R. Kumar, J. Pridmore, S. Y. Lee, N. Rana, U. Majmudar, C. E. Carroll, Social Media: The New Mantra for Managing Reputation, The Journal of Decision Makers, 455-491 (2015) [CrossRef] [Google Scholar]
  23. A. Kisiolek, O. Karyy, L. Halkiv, The Utilization of Internet Marketing Communication Tools by Higher Education Institutions, International Journal of Education Management (2021) [Google Scholar]

Current usage metrics show cumulative count of Article Views (full-text article views including HTML views, PDF and ePub downloads, according to the available data) and Abstracts Views on Vision4Press platform.

Data correspond to usage on the plateform after 2015. The current usage metrics is available 48-96 hours after online publication and is updated daily on week days.

Initial download of the metrics may take a while.