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Cited article:

Exploring the Perspectives of Oil and Gas Industry Managers on the Adoption of Sustainable Practices: A Q Methodology Approach to Green Marketing Strategies

Bahareh Abedin, Manuela Rozalia Gabor, Irina Olimpia Susanu and Yousif Fllayyih Jaber
Sustainability 16 (14) 5948 (2024)
https://doi.org/10.3390/su16145948

Green marketing orientation impact on business performance: Case of pharmaceutical industry of Pakistan

Fatima Shaukat and Jia Ming
Frontiers in Psychology 13 (2022)
https://doi.org/10.3389/fpsyg.2022.940278

Green Marketing in Emerging Markets

Chipo Mukonza, Ogechi Adeola and Isaiah Adisa
Palgrave Studies of Marketing in Emerging Economies, Green Marketing in Emerging Markets 277 (2021)
https://doi.org/10.1007/978-3-030-74065-8_12