The role of influencers in the consumer decision-making process
SHS Web Conf., 74 (2020) 03014
Published online: 2020-01-10
Articles citing this article
The Citing articles tool gives a list of articles citing the current article.
The citing articles come from EDP Sciences database, as well as other publishers participating in CrossRef Cited-by Linking Program. You can set up your personal account to receive an email alert each time this article is cited by a new article (see the menu on the right-hand side of the abstract page).
Cited article:
This article has been cited by the following article(s):
185 (2026)
https://doi.org/10.1007/978-3-032-17498-7_22
The Influence of Nurse Influencers on Nursing Students’ Professional Attitudes: A Qualitative Study
Necibe Dağcan Şahin and Gülşah Gürol ArslanInternational Nursing Review 73 (1) (2026)
https://doi.org/10.1111/inr.70161
Perceived Opinion Leadership of Nursing Students Regarding Social Media Influencers and Their Attitudes Toward the Nursing Profession
Necibe Dagcan Sahin and Gulsah Gurol ArslanCIN: Computers, Informatics, Nursing (2026)
https://doi.org/10.1097/CIN.0000000000001420
A proposed Human-AI collaborative Kansei Engineering methodology for heritage-inspired designs: a study using surveying and eye-tracking with Africans and Asians
Sandra Atef, Islam Ali, Ahmed Romouzy-Ali, Macky Kato and Amr B. EltawilJournal of Engineering Design 1 (2026)
https://doi.org/10.1080/09544828.2026.2616582
Beyond influencers: Leveraging large language models for dynamic content generation and citizen interaction in environmental campaigns
Noushin Mohammadian and Omid Fatahi ValilaiJournal of Open Innovation: Technology, Market, and Complexity 12 (1) 100716 (2026)
https://doi.org/10.1016/j.joitmc.2026.100716
Location based bursty event detection and information dissemination using influencers in Twitter
D. Manikandan and C. ValliyammaiScientific Reports 16 (1) (2026)
https://doi.org/10.1038/s41598-026-44512-6
Influencer Pazarlama Bağlamında “Celebrity” Dizisinin Betimsel Analiz ile İncelenmesi
Arif Kırmızıkaya and Ahmet Can AkgünBucak İşletme Fakültesi Dergisi 8 (2) 80 (2025)
https://doi.org/10.38057/bifd.1775136
FROM TRADITIONAL TO DIGITAL: AN EXAMINATION OF THE EVOLUTION OF E-COMMERCE AND E-COMMERCE ACCOUNTING
Tuğba Erbaş Selvi and Ali AntepliSosyal Araştırmalar ve Yönetim Dergisi (1) 46 (2025)
https://doi.org/10.35375/sayod.1769679
Empirical Research on the Influencing Factors and Causal Relationships of Enterprise Positive Topic Heat on Online Social Platforms
Li Fu, Kai Xu and Jiakun WangInformation 16 (8) 706 (2025)
https://doi.org/10.3390/info16080706
Political Leaders or Social Media Influencers? The Cases of Alexandria Ocasio-Cortez and Chiara Ferragni
Diego Ceccobelli and Arianna ColomboPolity 57 (2) 253 (2025)
https://doi.org/10.1086/734740
33 (2025)
https://doi.org/10.4018/979-8-3373-1712-0.ch002
Interactive Viral Marketing Through Big Data Analytics, Influencer Networks, AI Integration, and Ethical Dimensions
Leonidas Theodorakopoulos, Alexandra Theodoropoulou and Christos KlavdianosJournal of Theoretical and Applied Electronic Commerce Research 20 (2) 115 (2025)
https://doi.org/10.3390/jtaer20020115
The effect of social media influencer traits on consumer purchasing decisions for keto products: examining the moderating influence of advertising repetition
Barween Al Kurdi and Muhammad Turki AlshuridehJournal of Marketing Communications 31 (4) 422 (2025)
https://doi.org/10.1080/13527266.2023.2246043
15213 3 (2025)
https://doi.org/10.1007/978-3-031-78548-1_1
Parasosyal Etkileşim ve İmpulsif Satın Alma İlişkisinde Marka Benlik Uyumunun Aracı Etkisi
Emre Çolakoğlu and Nur Çağlar ÇetinkayaSosyoekonomi 33 (63) 509 (2025)
https://doi.org/10.17233/sosyoekonomi.2025.01.23
425 (2025)
https://doi.org/10.4018/979-8-3693-8412-1.ch015
164 549 (2025)
https://doi.org/10.1007/978-3-031-75095-3_43
Peran Moderasi Interaksi Parasosial Pada Pengaruh Citra Merek Terhadap Keputusan Pembelian Skincare Pada Wanita
May Sarah Siregar, Gustiarti Leila and Eka Danta Jaya GintingJurnal Diversita 11 (1) 34 (2025)
https://doi.org/10.31289/diversita.v11i1.14452
VERİ ODAKLI HALKLA İLİŞKİLERDE İNSAN-YAPAY ZEKÂ İŞ BİRLİĞİ: CHATGPT ÜZERİNE BİR İNCELEME
İbrahim ÇataldaşKaraelmas Sosyal Bilimler Dergisi 2 (2) 196 (2024)
https://doi.org/10.70819/kares.1532768
Dijital Çağda Sosyal Medya Fenomenlerinin Tüketici Satın Alma Davranışlarına Etkisi: Instagram Örneği
Deren Üreşen and Mustafa KaplanManagement and Political Sciences Review 6 (1) 19 (2024)
https://doi.org/10.57082/mpsr.1482725
Social Media Influencers’ Credibility and Purchase Intention: The Moderating Role of Green Consumption Values
Ioannis Rizomyliotis, Kleopatra Konstantoulaki and Apostolos GiovanisAmerican Behavioral Scientist (2024)
https://doi.org/10.1177/00027642241236172
1 (2024)
https://doi.org/10.4018/979-8-3693-8850-1.ch001
267 (2024)
https://doi.org/10.1007/978-3-031-51038-0_30
Decoding the hyper-connected consumer: unveiling the factors that influence decision-making
Safura Kallier-Tar, Cornelius Bothma and Johannes WiidInternational Journal of Research in Business and Social Science (2147- 4478) 13 (3) 36 (2024)
https://doi.org/10.20525/ijrbs.v13i3.3077
Just the right push! Social Media as a Therapeutical Catalyst: The Impact of Influencers’ Motivational (vs. Neutral) Communication on Healthy Consumption
Andrea Sestino, Luigi Nasta, Alessandro Bernando and Alessandro GiannattasioTechnology in Society 102601 (2024)
https://doi.org/10.1016/j.techsoc.2024.102601
9 67 (2024)
https://doi.org/10.1007/978-3-031-65727-6_5
Influencer-Driven Paradigm Shifts: Analyzing Sustainability and Customer Behavior in Cell Phone and E-Auto Industries via Social Media Analytics
Noushin Mohammadian and Omid Fatahi ValilaiIEEE Access 12 119133 (2024)
https://doi.org/10.1109/ACCESS.2024.3449113
Understanding how nurses can effectively utilise social media for increasing public involvement, recruitment and impact dissemination of Clinical Research Trials
Jessica Eve Jackson, Joshua Moreton, Nicola Barnett and Matthew HurstJournal of Research in Nursing 29 (4-5) 321 (2024)
https://doi.org/10.1177/17449871241246963
Consumer Behaviour and Mobile Payments in the Point of Sale: Exploring the Determinants of Intention to Adopt It
Iviane Ramos de Luna, Francisco Montoro-Ríos, Sebastian Molinillo and Francisco Liébana-CabanillasInternational Journal of Human–Computer Interaction 40 (18) 5350 (2024)
https://doi.org/10.1080/10447318.2023.2233135
Customer purchase decisions of clothing amongst students in Nigerian private universities: The effect of digital advertising
Emmanuel O. Ajike, Jeremiah A. Aderimiki, Ayodeji G. Bamidele and Nwankwere IdowuInnovative Marketing 20 (3) 209 (2024)
https://doi.org/10.21511/im.20(3).2024.17
THE IMPACT OF SOCIAL MEDIA INFLUENCERS ON GENERATION Z'S PURCHASE INTENTIONS IN THE COSMETIC AND SKINCARE INDUSTRY
Shikha Singh and Neelam AgrawalShodhKosh: Journal of Visual and Performing Arts 5 (5) (2024)
https://doi.org/10.29121/shodhkosh.v5.i5.2024.2396
Brand Trust, Perceived Quality, and Parental Decision-Making: A Study of International School Selection in Chiang Mai
Dhonlachat Lewis, Phithagorn Thanitbenjasith and Pongsiri KamkankaewInternational Journal of Sociologies and Anthropologies Science Reviews 4 (6) 389 (2024)
https://doi.org/10.60027/ijsasr.2024.5074
Effects of heuristic and systematic cues on perceived content credibility of Sina Weibo influencers: the moderating role of involvement
Sara Javed, Md Salamun Rashidin and Wang JianHumanities and Social Sciences Communications 11 (1) (2024)
https://doi.org/10.1057/s41599-024-04107-w
HOW INFLUENCERS WEAVE THE DIGITAL WEB OF PURCHASE INTENTION: TRUST, EXPERTISE, SIMILARITY AND ATTRACTION
Nidhi Yadav, Shivendra Singh and Priyanka KumariShodhKosh: Journal of Visual and Performing Arts 5 (6) (2024)
https://doi.org/10.29121/shodhkosh.v5.i6.2024.3097
Influencing Consumer Decisions on Instagram: The Differential Impact of Posts and Stories across the EKB Model
Paulo Duarte Silveira, Yash Chawla and Duarte Xara-BrasilCommunication Today 126 (2024)
https://doi.org/10.34135/communicationtoday.2024.Vol.15.No.2.8
1236 (2024)
https://doi.org/10.1109/ICAC2N63387.2024.10895417
Participação dos influenciadores digitais na decisão de compra de vestuário
Francyne Altmeyer de Freitas, Flávio Régio Brambilla, Pietro Dolci and Serje SchmidtAnimus. Revista Interamericana de Comunicação Midiática 23 (51) e023013 (2024)
https://doi.org/10.5902/2175497771541
1 (2023)
https://doi.org/10.4018/978-1-6684-7519-5.ch001
484 (2023)
https://doi.org/10.1109/ICCIKE58312.2023.10131125
Why customers buy an online product? The effects of advertising attractiveness, influencer marketing and online customer reviews
Mohammad Arief, Rita Indah Mustikowati and Yustina ChrismardaniLBS Journal of Management & Research 21 (1) 81 (2023)
https://doi.org/10.1108/LBSJMR-09-2022-0052
Predicting Decision-Making in Virtual Environments: An Eye Movement Analysis with Household Products
Almudena Palacios-Ibáñez, Javier Marín-Morales, Manuel Contero and Mariano AlcañizApplied Sciences 13 (12) 7124 (2023)
https://doi.org/10.3390/app13127124
Exploring the effects of market scarcity on consumers’ demand for rarity in the wildlife trade
Anna Hausmann, Gonzalo Cortés-Capano and Enrico Di MininGlobal Ecology and Conservation 48 e02744 (2023)
https://doi.org/10.1016/j.gecco.2023.e02744
Digital transformation as a prerequisite for region`s convergence
Mariela Stoyanova, Asen Bozhikov, Iskren Tairov, S. Yekimov and I. SazonetsE3S Web of Conferences 452 05019 (2023)
https://doi.org/10.1051/e3sconf/202345205019
HOW INFLUENCERS WEAVE THE DIGITAL WEB OF PURCHASE INTENTION: TRUST, EXPERTISE, SIMILARITY AND ATTRACTION
Nidhi Yadav, Shivendra Singh and Priyanka KumariShodhKosh: Journal of Visual and Performing Arts 4 (2) (2023)
https://doi.org/10.29121/shodhkosh.v4.i2.2023.3097
(2023)
https://doi.org/10.3846/bm.2023.1007
FENOMEN PAZARLAMASINDA TÜKETİCİ SATIN ALMA NİYETİNE ETKİ EDEN FAKTÖRLER: PARASOSYAL ETKİLEŞİMİN ETKİLERİ VE ÖNCÜLLERİ
Gizem Karataş, İnci Dursun and Cansu Gökmen KöksalJournal of Research in Business 7 (2) 515 (2022)
https://doi.org/10.54452/jrb.1125520
Aristotle's Rhetorical Triangle as Applied to Advertisements
Gilbert Macalanda TalaueInternational Journal of Applied Management Theory and Research 4 (1) 1 (2022)
https://doi.org/10.4018/IJAMTR.300280
Locus of control as a mediating variable for the factors influencing consumptive behavior among students
Widiyanto Widiyanto, Putri Lindiyatmi and Arief YuliantoInnovative Marketing 18 (4) 97 (2022)
https://doi.org/10.21511/im.18(4).2022.09
Valuing Public Innovation
Rolf Rønning, Jean Hartley, Karin Geuijen and Lars FuglsangValuing Public Innovation 105 (2022)
https://doi.org/10.1007/978-3-031-15203-0_4
Re-Engineering of Marketing for SMEs in Energy Market through Modeling Customers’ Strategic Behavior
Despina S. Giakomidou, Athanasios Kriemadis, Dimitrios K. Nasiopoulos and Dimitrios MastrakoulisEnergies 15 (21) 8179 (2022)
https://doi.org/10.3390/en15218179
Digitization of the service provision process - requirements and readiness of the small and medium-sized enterprise sector
Manuela Ingaldi and Dorota Klimecka-TatarProcedia Computer Science 200 237 (2022)
https://doi.org/10.1016/j.procs.2022.01.222
Impact of Social Media Influencers to Promote Healthy Lifestyle behavior: A Review from the Self-Determination Approach
Aini Faezah Ramlan, Abdul Rauf Ridzuan, Rosilawati Sultan Mohideen and Ilya YasnorizaJournal of Business and Social Review in Emerging Economies 8 (3) (2022)
https://doi.org/10.26710/jbsee.v8i3.2419
Customer’s digital advocacy: the impact of reviews and influencers in building trust for tourism and hospitality services
Kirti Dutta, Kirti Sharma and Terjani GoyalWorldwide Hospitality and Tourism Themes 13 (2) 260 (2021)
https://doi.org/10.1108/WHATT-09-2020-0123
Layla’s Got You: Developing a tailored contraception chatbot for Black and Hispanic young women
Erika Bonnevie, Tiffany D Lloyd, Sarah D Rosenberg, Kara Williams, Jaclyn Goldbarg and Joe SmyserHealth Education Journal 80 (4) 413 (2021)
https://doi.org/10.1177/0017896920981122
DECISION-MAKING FACTORS IN CONSUMER BEHAVIOUR ON THE MARKET WITH DECORATIVE COSMETICS
VERONIKA MACHOVÁ, VERONIKA ŠANDEROVÁ and DOMINIKA MRKVIČKOVÁAD ALTA: Journal of Interdisciplinary Research 11 (2) 177 (2021)
https://doi.org/10.33543/1102177181
Investigating The Influence of Social Media Influencers on Consumer Decision Making Process of Plurals and Millennials
Lovedeep Singh Sidhu and Ramandeep SainiGyan Management Journal 15 (2) 12 (2021)
https://doi.org/10.48165/gm.2021.1522
Sosyal Medyada Yükselen Bir Trend: Influencer Pazarlama Üzerine Kavramsal Bir Değerlendirme
Yasemin GEDİKPamukkale Üniversitesi İşletme Araştırmaları Dergisi 7 (2) 362 (2020)
https://doi.org/10.47097/piar.825325