SHS Web Conf.
Volume 49, 2018International Cooperation for Education about Standardization 2018 (ICES 2018) Conference Joint International Conference with 5th ACISE (Annual Conference on Industrial and System Engineering) and World Standard Cooperation Academic Day
|Number of page(s)||6|
|Section||Standard and Quality|
|Published online||02 October 2018|
The benefit attributes of the Indonesian National Standard (SNI) product
Department of Industrial Engineering, Universitas Surabaya, Jl. Raya Kalirungkut, Surabaya, Indonesia
2 Department of Industrial Engineering, Institut Teknologi Sepuluh Nopember, Jl. Arif Rahman Hakim, Surabaya, Indonesia
* Corresponding author: firstname.lastname@example.org
This research aims to measure the benefit of the Indonesian National Standard (SNI) product not only came from the company perceptions but also came from the government, academician, and consumer perceptions in Surabaya. The empirical study result showed that all of the respondents had a positive perception on the SNI product. They stated agreement that the SNI product had benefit on the attributes: quality guarantee of product, safe to use, a fair prices, quality of raw materials, and efficiency. Those attributes support the enhancement of company’s competitiveness. However, most of the respondents of companies and consumers state did not know about the quality guarantee of the SNI product. The results were contradictory, the respondents who came from the companies knew more about quality guarantee of the SNI product compared to the other respondents. Furthermore, the respondents of academicians, consumers, and particularly companies state that they did not know about the easiness of the SNI certification process and the government provide an incentive for the registration fee of the SNI certification. This ignorance will impact on the perceptions that process of the SNI certification was complicated and costly. Besides, it showed that the government was less to conduct socialization for the certification program compared to socialization for the standard program.
Key words: Attributes of SNI product / Certification / Competitiveness / Respondent’s perceptions
© The Authors, published by EDP Sciences, 2018
This is an open access article distributed under the terms of the Creative Commons Attribution License 4.0 (http://creativecommons.org/licenses/by/4.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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