SHS Web Conf.
Volume 83, 2020Current Problems of the Corporate Sector 2020
|Number of page(s)||8|
|Section||Economics, Management and Finance|
|Published online||30 October 2020|
Analysis of market concentration in creative industry
1 University of Economics in Bratislava, Faculty of Business Management, Department of Business Economy, Dolnozemská cesta1, 852 35 Bratislava, Slovak republic
2 University of Economics in Bratislava, Faculty of Business Management, Department of Business Economy, Dolnozemská cesta1, 852 35 Bratislava, Slovak republic
* Corresponding author: firstname.lastname@example.org
For the companies the situation in the industry is important in terms of identification opportunities and threats that occur in the industry. Given the increasing competition should be monitored as concentration develops in the industry in which it operates. This article examines the use of the Herfindahl-Hirschman index and Concentration ratio in selected sectors of the creative industry. The development and degree of concentration in the sector is an essential factor characterizing the level of the competitive environment and its exact definition is based on the system of quantitative characteristics that are part of the analytical materials of the institutions dealing with the enforcement of competition rules in most developed economies.
© The Authors, published by EDP Sciences, 2020
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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