Issue |
SHS Web of Conf.
Volume 89, 2020
Conf-Corp 2020 – International Scientific-Practical Conference “Transformation of Corporate Governance Models under the New Economic Reality”
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Article Number | 06003 | |
Number of page(s) | 6 | |
Section | CSR and Corporate Strategies: Problems of Transformation to Achieve Sustainable Development | |
DOI | https://doi.org/10.1051/shsconf/20208906003 | |
Published online | 23 December 2020 |
Corporate volunteering as a form of social innovation
Branch of Kuzbass State Technical University named after T.F. Gorbachev in the city of Novokuznetsk, Ordzhonikidze Str., 8a, 654000 Novokuznetsk, Russia
* Corresponding author: acanaria2005@yandex.ru
Corporate volunteering (CV) is a new phenomenon in the activities of Russian companies. Based on the use of diachronic analysis, a comparative study of the transformation of the essence and content of corporate volunteering in the works of foreign and domestic scientists and specialists has been carried out. There has been revealed a shift in emphasis from CV as an element of corporate social responsibility, to CV as an independent business process. Due to the novelty of this phenomenon, as well as the complex of characteristics determined on the basis of the use of synchronous analysis, it has been proved that CV can be defined as one of the forms of social innovation.
© The Authors, published by EDP Sciences, 2020
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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