| Issue |
SHS Web Conf.
Volume 148, 2022
The 2nd International Conference on Public Relations and Social Sciences (ICPRSS 2022)
|
|
|---|---|---|
| Article Number | 02003 | |
| Number of page(s) | 5 | |
| Section | Research and Discussion of Public Administration and Humanities | |
| DOI | https://doi.org/10.1051/shsconf/202214802003 | |
| Published online | 31 October 2022 | |
Analysis of Online Tweets by Form and Content
Li Jinglei Incident as a Case Study
The Experimental High School Attached to Beijing Normal University, Beijing, 100124, China
* Corresponding author. Email: 2021002500@poers.edu.pl
In this age of social media, people want to be famous and get more attention. However, some people put their hope in social media to solve their problems by using the characteristics of social media to speak out for themselves or their groups. In this paper, we use Roland Barthes’ theory of situation and content to analyze the case of Li Jinglei. This research would be helpful for people to understand how the articles, in this case, attracted readers’ attention from the perspective of form and content. This paper found that by using Roland Barthes’ theory to analyse online tweets can help people find universal laws on how to get people attention and speak for themselves.
© The Authors, published by EDP Sciences, 2022
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