| Issue |
SHS Web Conf.
Volume 159, 2023
2023 International Conference on Language and Cultural Communication (ICLCC 2023)
|
|
|---|---|---|
| Article Number | 01017 | |
| Number of page(s) | 4 | |
| Section | Language Application and Classroom Teaching Research | |
| DOI | https://doi.org/10.1051/shsconf/202315901017 | |
| Published online | 23 February 2023 | |
A study on the application of PBL teaching method in the blended learning of Brand Image Design
Visual Communication, Art Design and Media Department, Shanghai Sanda University, China
* Corresponding author: qjiang@sandau.edu.cn
Since 2020, due to the impact of the epidemic, blended teaching has gradually become the mainstream development direction of course teaching. Based on the special attributes of creative thinking, online classes are difficult for design disciplines. This study takes the course Brand Image Design of Shanghai Sanda University as a practical object, and explores how to improve the efficiency and student acceptance of blended teaching by combining problem-oriented PBL teaching mode, online course website, online real-time collaborative design platform and other Internet tools.
© The Authors, published by EDP Sciences, 2023
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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