Research on the Construction of Cultural Parks in the Jing-Jin-Ji Region Based on Foreign Models: A Study on the Development of Ice and Snow Tourism Routes

¹ Cultural Industry Management in the Business School of Beijing Institute of Fashion Technology, Beijing, China
² Accounting at the Business School of Beijing Institute of Fashion Technology, Beijing, China
³ Assistant Professor of Cultural Industry Management in the Business School of Beijing Institute of Fashion Technology, Beijing, China

^a 973216853@qq.com
^b 2257592463@qq.com
^c xiangj0111@163.com
^* 20190030@bift.edu.cn

Abstract

National cultural park is an innovative initiative for the protection and development of natural and cultural heritage resources in the new era, reflecting the core strategy of cultural heritage protection and development of representative cultural resources. It is not only an important carrier for the protection of natural and cultural heritage, but also a new model for promoting the development of cultural industry. Based on their own national conditions and experiences, countries have developed distinctive national park management models, including the native recreation value orientation of the United States, the sustainable club economy of Europe, the public supremacy of private ownership of land in the United Kingdom, and the synergistic community-neighborhood development of developing countries in Asia and Africa. In view of the heritage resources brought by the Beijing Winter Olympics, this study explores the idea of ice and snow tourism routes centered on Beijing, Yanqing and Zhangjiakou, and proposes the principles of sustainable development, mutual benefit and symbiosis, and public supremacy, which is committed to constructing a development model integrating culture, tourism and ecology.