| Issue |
SHS Web Conf.
Volume 200, 2024
2024 International Conference on Sustainable Economy and Social Sciences (SESS 2024)
|
|
|---|---|---|
| Article Number | 02012 | |
| Number of page(s) | 4 | |
| Section | Social Development | |
| DOI | https://doi.org/10.1051/shsconf/202420002012 | |
| Published online | 31 October 2024 | |
Research on the Application and Innovation of Digital Technology in the Sports Industry
Zhuhai Oriental Yinghua International Academy, Zhuhai, China
* Corresponding author: uotianzhuo202404@outlook.com
With the profound development of digital technology, the digital transformation of the global sports industry has received increasing attention. This paper primarily conducts a comparative analysis of the application characteristics, innovative practices, research methodologies, and social impacts of digital technology in the sports industry. The study found that the application of digital technology has had a significant impact on the sports industry, with notable differences observed in the areas of digital transformation, intelligent services, and personalized experiences within the industry. It also unveiled the process of digital transformation in the sports industry. The conclusion of this paper holds that research on the sports industry from a digital technology perspective contributes to enhancing understanding of the digitalization of the sports industry and promotes innovative development within it.
© The Authors, published by EDP Sciences, 2024
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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