Issue |
SHS Web Conf.
Volume 207, 2024
2024 2nd International Conference on Digital Economy and Business Administration (ICDEBA 2024)
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Article Number | 04027 | |
Number of page(s) | 8 | |
Section | Global Trends, Public Policy, and Social Development | |
DOI | https://doi.org/10.1051/shsconf/202420704027 | |
Published online | 10 December 2024 |
The Impact of the Double Reduction Policy on China’s Education and Training Market
Nanning No.2 High School, 530000, Nanning, China
* Corresponding author: brian07@ldy.edu.rs
In recent years, the Chinese education and training market has experienced significant growth, but the excessive academic pressure on students and the disorderly expansion of the training industry have led to the implementation of the “double reduction” policy. This article analyzes the impact of the “double reduction” policy on the Chinese education and training market, and explores the reasons for the sharp decline in market size and the transformation of business models. Research has found that after policy implementation, the market size sharply shrinks, and many training institutions face pressure to close or reduce their scale. Large training institutions are also facing challenges and need to re-examine their business layout, close some branch campuses, and lay off employees to reduce costs. In terms of business model transformation, the “double reduction” policy has prompted educational institutions to undergo profound transformation. Online education is restricted, and institutions must re plan their online business development blueprint, adjust course schedules, optimize course content, and explore diversified business models. Blended learning mode has become an important exploration direction for educational institutions, emphasizing the provision of high-quality educational services and valuing the cultivation of students’ thinking ability, innovation ability, and comprehensive quality. Looking ahead, although the “double reduction” policy has brought short-term impacts to the education and training market, in the long run, it has positive and far-reaching significance for the Chinese education and training market. The market will continue to explore and innovate, moving towards a more scientific, diversified, and sustainable development path.
© The Authors, published by EDP Sciences, 2024
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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