| Issue |
SHS Web Conf.
Volume 217, 2025
1st UNSIQ International Symposium on Economics and Business “SMEs’ Competitive Advantage: Digital Technology and Internationalization” (UISEB 2024)
|
|
|---|---|---|
| Article Number | 02005 | |
| Number of page(s) | 16 | |
| Section | Digital Marketing Strategies for Internationalizing SMEs | |
| DOI | https://doi.org/10.1051/shsconf/202521702005 | |
| Published online | 26 May 2025 | |
The Effect Of Strategic Orientation And Business Model Innovation On Financial Performance: The Case Of Ikat Weaving SMEs In Bali
Politeknik Pariwisata Bali, Hospitality Accounting Management Study Programme, Jl Dharmawangsa, Badung, Bali, Indonesia
This study investigates the impact of strategic orientation and business model innovation on financial performance. A questionnaire was distributed to gather data from 51 managers of ikat weaving SMEs in Bali Province, and partial least squares structural equation modeling (PLS-SEM) was used to evaluate the hypotheses. The results showed that business model innovation completely mediates the relationship between strategic orientation and the financial performance of SMEs, with strategic orientation having a positive and significant influence on both variables. This research builds on existing studies related to the financial performance of SMEs, business model innovation, and strategic orientation. The findings provide valuable guidance for SME managers in developing strategies and testing innovative business models, which can improve financial performance and help them make informed decisions to advance their enterprises.
Key words: Strategic orientation / business model innovation / financial performance / SME / PLS-SEM
© The Authors, published by EDP Sciences, 2025
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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