Open Access
SHS Web of Conf.
Volume 92, 2021
The 20th International Scientific Conference Globalization and its Socio-Economic Consequences 2020
Article Number 05023
Number of page(s) 10
Section Collaborative Economics, Digital Platforms and Multimedia
Published online 13 January 2021
  1. Bain, D. (2019, June 5). The World’s Top 750 Family Businesses Ranking. Retrieved from: [Google Scholar]
  2. Interbrand. (2019, December 17). Best Global Brands 2019 Rankings. Retrieved from: [Google Scholar]
  3. Vysekalova, J., Mikes, J. (2009). Image a firemni identita. Prague : Grada Publishing. [Google Scholar]
  4. Pollak, F., Dorcak, P., Raceta, N., & Svetozarovova, N. (2016). Sustainable e-marketing of selected tourism subjects from the Mediterranean through active online reputation management. In Smart City 360°, 692-703. Springer, Cham. [CrossRef] [Google Scholar]
  5. Pollak, F., Dorcak, P., & Markovic, P. (2019). Reputation Management. In Promotion and Marketing Communications. IntechOpen. [Google Scholar]
  6. Ramos, C. M., & Casado-Molina, A. M. Online corporate reputation: A panel data approach and a reputation index proposal applied to the banking sector. Journal of Business Research, 122, 121-130.. [Google Scholar]
  7. Benziman, Y. (2020). Reputation and morality. Human Affairs, 30(1), 109-119. [CrossRef] [Google Scholar]
  8. Servatka, M., Vadovic, R. (2009). Dovera – Kluc k produktivite a rozvoju. Retrieved from : [Google Scholar]
  9. Soviar, J., Holubčík, M., Vodák, J., Rechtorík, M., & Pollák, F. (2019). The Presentation of Automotive Brands in the On-Line Environment—The Perspective of KIA, Peugeot, Toyota and VW in the Slovak Republic. Sustainability, 11(7), 2132. [CrossRef] [Google Scholar]
  10. Helm, S., Liehr-Gobbers, K., & Storck, C. (Eds.). (2011). Reputation management. Springer Science & Business Media.. [CrossRef] [Google Scholar]
  11. Lee, J., Kim, S. J., & Kwon, I. (2017). Corporate social responsibility as a strategic means to attract foreign investment: Evidence from Korea. Sustainability, 9(11), 2121. [CrossRef] [Google Scholar]
  12. Svetozarovova, N., Pollák, F., Kaščáková, Z., Straková, J., & Pártlová, P. (2020). Trust and faith as innovative marketing tools for providers in health care. European Journal of Science and Theology, 16(5), 69-76. [Google Scholar]
  13. Shore, D. A. (2005). The trust prescription for healthcare: Building your reputation with consumers. Health Administration Press. [Google Scholar]
  14. Anguera-Torrell, O. (2020). Entrepreneurship, trust and corruption. European Journal of Political Economy, 65, 101937. [CrossRef] [Google Scholar]
  15. Tavakolifard, M. (2012). On some challenges for online trust and reputation systems. [Google Scholar]
  16. Dorley, J., Garcia, F. H. (2015). Reputation Management: The Key to Successful Public Relations and Corporate Communication. New York : Routledge. [CrossRef] [Google Scholar]
  17. Zaki Ahmed, A., & Rodríguez-Díaz, M. (2020). Analyzing the Online Reputation and Positioning of Airlines. Sustainability, 12(3), 1184.. [CrossRef] [Google Scholar]
  18. Jones, B., Temperley, J., & Lima, A. (2009). Corporate reputation in the era of Web 2.0: the case of Primark. Journal of marketing management, 25(9-10), 927-939. [CrossRef] [Google Scholar]
  19. Weber, L. (2007). Marketing to the social web: how digital customer communities build your business. Hoboken : John Wiley & Sons. [Google Scholar]
  20. Sasko, J. (2013). Analyza sentimentu vysledkov slovenskych firiem. Retrieved from: http://www.repu [Google Scholar]
  21. Dorcak, P., Markovic, P., Pollak, F. (2017). Multifactor analysis of online reputation as a tool for enhancing competitiveness of subjects from automotive industry. Journal of Economics, 65(2), 173-186. [Google Scholar]
  22. DanielSoper free Sentiment Analyzer. (2019). Retrieved from: sentimentanalysis/default.aspx [Google Scholar]
  23. Socialbakers. (2019, December). 2019 Social Media Marketing Statistics. Retrieved from: [Google Scholar]
  24. Dorcak, P., Markovic, P., & Pollak, F. (2017). Multifactor analysis of online reputation of selected car brands. Procedia engineering, 192, 719-724. [CrossRef] [Google Scholar]
  25. Pollak, F., Svetozarovova, N., & Malinak, B. (2018). Multifactor analysis of online reputation as a tool for enhancing competitiveness of selected tourism entities. Global Business and Economics Review, 20(2), 231-247. [CrossRef] [Google Scholar]

Current usage metrics show cumulative count of Article Views (full-text article views including HTML views, PDF and ePub downloads, according to the available data) and Abstracts Views on Vision4Press platform.

Data correspond to usage on the plateform after 2015. The current usage metrics is available 48-96 hours after online publication and is updated daily on week days.

Initial download of the metrics may take a while.