Open Access
Issue |
SHS Web Conf.
Volume 207, 2024
2024 2nd International Conference on Digital Economy and Business Administration (ICDEBA 2024)
|
|
---|---|---|
Article Number | 01014 | |
Number of page(s) | 7 | |
Section | Marketing Strategies and Consumer Behavior | |
DOI | https://doi.org/10.1051/shsconf/202420701014 | |
Published online | 10 December 2024 |
- Chanel. 1990s. CHANEL, www.chanel.com/us/about-chanel/the-history/1990/. Accessed 24 July 2024. [Google Scholar]
- Chanel. Chanel Official Website: Fashion, Fragrance, Beauty, Watches, Fine Jewelry. CHANEL, www.chanel.com/us/. Accessed 24 July 2024. [Google Scholar]
- L.J. Bao, Inheritance and development: The symbolic analysis of luxury advertisements--Taking Chanel NO.5 film and television advertisement as an example. J HNHCC 23, 50–53 (2010) [Google Scholar]
- S. Prachi, Chanel’s Full Year 2023 Sales Accelerate to 19.7 Billion Dollars. FashionUnited, FashionUnited, 22 May 2024, fashionunited.com/executive/management/chanels-full-year-sales-accelerate-to-19-7-billion-dollars/2024052259984#. [Google Scholar]
- Global Economy Projected to Show Fastest Growth in 50 Years, UN News. United Nations, United Nations, news.un.org/en/story/2021/09/1099892. Accessed 24 July 2024. [Google Scholar]
- A.M. Yan, S. Chen, Y.Y. Cheng, A study of the influence of traditional values on luxury purchase motivation. JOM 6, 812 (2009) [Google Scholar]
- B.Y. Liu, The Impact of Cultural Differences on International Marketing. in Proceedings of the Sixth Annual Conference of the Chinese Society for Intercultural Communication Research (2005) [Google Scholar]
- World Fashion Brands Embrace Chinese Elements. Chinese Fashion Style. Com, 5 June 2017, www.chinesefashionstyle.com/blog/-world-fashion-brands-embrace-chinese-elements/#:~:text=China’s%20growing%20appetite%20for%20luxury%20goods%20has%20prompted,brands%20were%20mostly%20in%20the%20US%20and%20Europe. [Google Scholar]
- M.L. Hou, Goose persistence. J F T 3, 43–43(2018) [Google Scholar]
- M. Cornforth, Bolt threads and Stella McCartney create custom knitted dress. Twist 91, 49–49(2017) [Google Scholar]
- M. Zhao, Net-a-Porter I am a legend. China Dress 10, 4 (2011) [Google Scholar]
Current usage metrics show cumulative count of Article Views (full-text article views including HTML views, PDF and ePub downloads, according to the available data) and Abstracts Views on Vision4Press platform.
Data correspond to usage on the plateform after 2015. The current usage metrics is available 48-96 hours after online publication and is updated daily on week days.
Initial download of the metrics may take a while.