Open Access
Issue
SHS Web Conf.
Volume 234, 2026
International Conference on Innovation Economy and Business Management (ICIEBM 2026)
Article Number 01001
Number of page(s) 7
Section Consumer Psychology & Behavioral Insights
DOI https://doi.org/10.1051/shsconf/202623401001
Published online 19 June 2026
  1. M. Dertwinkel-Kalt, H.T. Normann, J.N. Tiede, T. Werner, Deceptively Framed Lotteries in Consumer Markets. arXiv:2511.01597 (2025). [Google Scholar]
  2. X. Gong, C.L. Yee, S.Y. Lee, A.N.M. Saif, M. Liu, F. Anonthi, Unveiling the enigma of blind box impulse buying curiosity: The moderating role of price consciousness. Heliyon 10, e40564 (2024). [Google Scholar]
  3. G. Barokas, A. Sherman, Does Consumer’s Happiness and Other Emotions Signaling Affect Seller’s Prices? Theory and Evidence from Six Field Studies. SAGE Open 14, 2 (2024). [Google Scholar]
  4. G. Loewenstein, The Psychology of Curiosity: A Review and Reinterpretation. Psychological Bulletin 116, 75–98 (1994). [Google Scholar]
  5. J. Vanhamme, The Link Between Surprise and Satisfaction: An Exploratory Research on how best to Measure Surprise. Journal of Marketing Management 16, 565–582 (2000). [Google Scholar]
  6. J. Vanhamme, D. Snelders, The role of surprise in satisfaction judgements. Journal of Consumer Satisfaction, Dissatisfaction, and Complaining Behavior 14, 27 (2001). [Google Scholar]
  7. Y. Zhang, T. Zhang, The effect of blind box product uncertainty on consumers’ purchase intention: The mediating role of perceived value and the moderating role of purchase intention. Frontiers in Psychology 13, 946527 (2022). [Google Scholar]
  8. E.C. Buechel, R. Li, Mysterious Consumption: Preference for Horizontal (vs. Vertical) Uncertainty and the Role of Surprise. The Journal of Consumer Research 49, 987–1013 (2023). [Google Scholar]
  9. I. Gallo, C.J. Miller, N. Haghighi, T.D. Gilovich, The differential impact of uncertainty on the evaluation of material and experiential purchases. Marketing Letters 35, 187–203 (2024). [Google Scholar]
  10. W. Ding, S. Han, Consumer Psychology of Mysterious Consumption: Embracing Uncertainty through a Perception of Control. Behavioral Sciences 14, 411 (2024). [Google Scholar]

Current usage metrics show cumulative count of Article Views (full-text article views including HTML views, PDF and ePub downloads, according to the available data) and Abstracts Views on Vision4Press platform.

Data correspond to usage on the plateform after 2015. The current usage metrics is available 48-96 hours after online publication and is updated daily on week days.

Initial download of the metrics may take a while.