SHS Web of Conf.
Volume 92, 2021The 20th International Scientific Conference Globalization and its Socio-Economic Consequences 2020
|Number of page(s)||9|
|Section||Corporate Social Responsibility and Consumer Claims|
|Published online||13 January 2021|
The Benefits of Applying the Green Purchasing
1 Technical University in Zvolen, Faculty of Wood Sciences and Technology, Department of Marketing, Trade and World Forestry, T. G. Masaryka 24, 960 01 Zvolen, Slovakia
2 Technical University in Zvolen, Faculty of Forestry, Department of Forest Economics and Management, T. G. Masaryka 24, 960 01 Zvolen, Slovakia
* Corresponding author: email@example.com
Research background: Globalisation brings both opportunities and challenges. It affects relationships in various areas of business, including the wood processing industry. The EU seeks to make the most of globalisation for citizens and businesses while reducing its negative effects. Green purchasing is one of the tools that helps to eliminate the negative effects of globalisation. To increase the competitiveness in the wood processing industry through green purchasing is not only about reducing the direct environmental impact of business activities but also about bringing social and health as well as economic and political benefits. Green purchasing is intelligent purchasing, which increases the efficiency of procurement of goods and services with the lowest possible negative impact on the environment and thus replaces goods or services that would be purchased by default to perform the same function but with a worse impact on the environment.
Purpose of the article: The aim of this paper is to determine the benefits of applying green purchasing in wood processing companies. By identifying the internal and external environment, it is possible to determine the benefits of green purchasing in terms of economic, environmental, political, and social and health aspects.
Methods: Using the methods of expert estimation, SWOT analysis and Fuller’s triangle, the paper evaluates the benefits of green purchasing, and defines appropriate measures with possible strategies for its application in the wood processing industry.
Findings & Value added: The main economic benefit is the reduced costs, social is the education of employees, and ecological benefit is the protection of forest resources.
Key words: green purchasing / globalisation / SWOT analysis
© The Authors, published by EDP Sciences, 2021
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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