SHS Web of Conf.
Volume 171, 20232023 4th International Conference on Mental Health, Education and Human Development (MHEHD 2023)
|Number of page(s)
|Sociology and Human Development Research
|28 June 2023
Research and analysis of the current situation of the learning needs of Chinese middle-aged and elderly users
1 Guangdong University of Foreign Studies, Guangdong, China 510420
2 Universiti Utara Malaysia, Kedah, Malaysia 50300
3 National University of Malaysia, Selangor, Malaysia 43600
As the issue of aging society gradually emerges, it has attracted widespread attention from society. Among them, the issue of the demand of some elderly groups for online course learning has also caught the attention of the authors. The aim of this thesis research is therefore to help the elderly adapt to an intelligent society as an entry point, to enable them to embrace the beauty of the Internet and to promote the achievement of active aging as the ultimate goal. This paper uses questionnaires and interviews to research older people aged 55-60 through online and offline research. It also provides research data to discover the current problems of elderly users and proposes solutions. It provides new directions for companies to develop business models for the elderly.It also enriches the theoretical connotation of the concept of senior communication and allows for further cross-disciplinary field integration between aging communication and business strategy.
© The Authors, published by EDP Sciences, 2023
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Current usage metrics show cumulative count of Article Views (full-text article views including HTML views, PDF and ePub downloads, according to the available data) and Abstracts Views on Vision4Press platform.
Data correspond to usage on the plateform after 2015. The current usage metrics is available 48-96 hours after online publication and is updated daily on week days.
Initial download of the metrics may take a while.