| Issue |
SHS Web of Conf.
Volume 171, 2023
2023 4th International Conference on Mental Health, Education and Human Development (MHEHD 2023)
|
|
|---|---|---|
| Article Number | 03018 | |
| Number of page(s) | 6 | |
| Section | Sociology and Human Development Research | |
| DOI | https://doi.org/10.1051/shsconf/202317103018 | |
| Published online | 28 June 2023 | |
Research and analysis of the current situation of the learning needs of Chinese middle-aged and elderly users
1 Guangdong University of Foreign Studies, Guangdong, China 510420
2 Universiti Utara Malaysia, Kedah, Malaysia 50300
3 National University of Malaysia, Selangor, Malaysia 43600
As the issue of aging society gradually emerges, it has attracted widespread attention from society. Among them, the issue of the demand of some elderly groups for online course learning has also caught the attention of the authors. The aim of this thesis research is therefore to help the elderly adapt to an intelligent society as an entry point, to enable them to embrace the beauty of the Internet and to promote the achievement of active aging as the ultimate goal. This paper uses questionnaires and interviews to research older people aged 55-60 through online and offline research. It also provides research data to discover the current problems of elderly users and proposes solutions. It provides new directions for companies to develop business models for the elderly.It also enriches the theoretical connotation of the concept of senior communication and allows for further cross-disciplinary field integration between aging communication and business strategy.
© The Authors, published by EDP Sciences, 2023
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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