Linguistics in the era of digitalization as one of the modern means of language enrichment (productivity of the Verlan language)

Kabardino-Balkarian State University named after H.M. Berbekov, Nalchik, Russia

^* Corresponding author: fatiguketl@rambler.ru

Abstract

This article examines one of the most common forms of the substandard of the modern French language from a linguistic and extralinguistic point of view. The linguistic phenomenon of Verlan – the Verlan language, which originated in the youth environment, being one of the ways of forming neologisms of the modern French language, manifests itself differently at each new turn of time, demonstrating either a decline or a sharp rise. As is known, the rules of language coding cannot be separated from the totality of processes occurring in society. Can the popularity of Verlan be explained by some social tension, intellectual conflict between people of different generations, different social strata, or is its additional purpose associated with the desire to convey maximum information with a minimum of words in the age of new technologies, in the age of digitalization? What are the sources of this phenomenon?