Open Access
| Issue |
SHS Web Conf.
Volume 181, 2024
2023 International Conference on Digital Economy and Business Administration (ICDEBA 2023)
|
|
|---|---|---|
| Article Number | 01007 | |
| Number of page(s) | 6 | |
| Section | Marketing Strategy Analysis | |
| DOI | https://doi.org/10.1051/shsconf/202418101007 | |
| Published online | 17 January 2024 | |
- Seoul News, (2021). https://chinese.seoul.go.kr/ [Google Scholar]
- SM. Entertainment, (2023). https://www.Smentertai-nment.com [Google Scholar]
- U. Fendler, Cul. Epy., 2 (3), 206–219, (2019) [Google Scholar]
- A. Pratamasari, Glo. Stry., 10 (2), 221–234, (2016) [Google Scholar]
- W. Kungwanjerdsuk, C. Rhoades, Korean cultural studies, 43, 115–144 [Google Scholar]
- P. Kotler, Gary Armstrong, Marketing Mix, (2000) [Google Scholar]
- S. Don, Integrated marketing communications, (1993) [Google Scholar]
- K.L. Cui, Rad. & Tv. J., 135 (07), 62–63, (2018) [Google Scholar]
- W.D. Shi, T.J. Col Com., 8 (06), 47–52, (2020) [Google Scholar]
- G.J. Zhou, M. Sun, West China broadcasting TV, 44 (04), 177–179, (2023) [Google Scholar]
- J.F. Gao, J. New. R., 14 (01), 242–245, (2023) [Google Scholar]
- T. Levitt, Marketing imagination, (2014) [Google Scholar]
- X.M. Wang, J. New. R., 12 (19), 236–238, (2021) [Google Scholar]
- B.R. Kang, New media research, 8 (21), 57–61, (2022) [Google Scholar]
- M.Y. Sun, Y.Q. CN. J. Com., 872 (01), 66–68, (2023) [Google Scholar]
- S.X. Qin, D.D. Huang, Q.M. Li, Mod. Mar., 204 (12), 115–118, (2021) [Google Scholar]
- SWOT, (2019). https://baike.baidu.com [Google Scholar]
- Company Introduction, (2023). https://www.smentertainment.com [Google Scholar]
- BBI Brand Intelligence, (2022). https://www.mad-men.com [Google Scholar]
- I.P. Amalia, Master thesos of universitas Muhammadiyah Malang, (2023) [Google Scholar]
- SMTOWN, (2021). https://baijiahao.baidu.com/ [Google Scholar]
- SWOT Analysis of S.M. Entertainment, (2020). https://max.book118.com/html [Google Scholar]
- Z.H. Fan, (2021). https://baijiahao.baidu.com [Google Scholar]
- Y. Tan, National governance weekly, 362 (02), 16–20, (2022) [Google Scholar]
- J. Kang, Int. E-Com. Res., 21 (5), 23–41, (2021) [Google Scholar]
- D. Kim, Soompi (2021). https://www.soompi.com [Google Scholar]
Current usage metrics show cumulative count of Article Views (full-text article views including HTML views, PDF and ePub downloads, according to the available data) and Abstracts Views on Vision4Press platform.
Data correspond to usage on the plateform after 2015. The current usage metrics is available 48-96 hours after online publication and is updated daily on week days.
Initial download of the metrics may take a while.