| Issue |
SHS Web Conf.
Volume 188, 2024
2024 International Conference on Development of Digital Economy (ICDDE 2024)
|
|
|---|---|---|
| Article Number | 03002 | |
| Number of page(s) | 7 | |
| Section | Business Management and Strategy | |
| DOI | https://doi.org/10.1051/shsconf/202418803002 | |
| Published online | 01 April 2024 | |
Analyze the Development of Meituan and Fantuan to Promote the Culture of Food Delivery Platforms in the US
College of Liberal Arts & Sciences, University of Illinois at Urbana-Champaign, Illinois, 61820, US
* Corresponding author: weihaow3@illinois.edu
In recent years, the food delivery industry has had significant growth. In 2020, COVID-19 pushes this industry to be general for society. The food delivery industry helps customers’ lives be convenient. In China, Meituan is at the leading position in the food delivery market. Their business model has a huge effect on other food delivery companies. Fantuan is a food delivery company in Western countries, they usually work with local Chinese restaurants and deliver food to the customers. This paper analyzes both Meituan and Fantuan in macro, meso and micro way, to find out their status. This paper analyzes the governments’ politics, country economy, society and technology to find out how external factors affect companies’ business. This paper can depend on their competition mechanism to explain the reason for Meituan being the top food delivery company in China. Plus, this paper provides advice for Fantuan to improve their business in the Future.
© The Authors, published by EDP Sciences, 2024
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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