Open Access
Issue
SHS Web Conf.
Volume 102, 2021
The 3rd ETLTC International Conference on Information and Communications Technology (ETLTC2021)
Article Number 04006
Number of page(s) 8
Section Applications in Computer Science
DOI https://doi.org/10.1051/shsconf/202110204006
Published online 03 May 2021
  1. ARToolKit, https://github.com/artoolkit [Google Scholar]
  2. ARCore, https://arvr.google.com/arcore [Google Scholar]
  3. A. Dey, M. Billinghurst, R. W. Lindeman, and J. E. I. Swan, A systematic review of 10 years of augmented reality usability studies: 2005 to 2014, Frontiers in Robotics and AI, 5, 37 (2018) [Google Scholar]
  4. S. Rankohi and L. Waugh, Review and analysis of augmented reality literature for construction industry. Vis. in Eng. 1, 9 (2013) [Google Scholar]
  5. E. Bottani and G. Vignali, Augmented reality technology in the manufacturing industry: A review of the last decade, IISE Transactions, 51, 3, 284-310 (2019) [Google Scholar]
  6. Z. Zhang, Microsoft Kinect Sensor and Its Effect, IEEE MultiMedia 19, 2, 4–10 (2012) [Google Scholar]
  7. R. Pryss, P. Geiger, M. Schickler, J. Schobel, and M. Reichert, Advanced algorithms for locationbased smart mobile augmented reality applications, Procedia Comput. Sci., 94, 97–104 (2016) [Google Scholar]
  8. H. E. Pence, Smartphones, smart objects, and augmented reality, Ref. Libr., 52, 136–145 (2010) [Google Scholar]
  9. M. L. Heilig, Sensorama simulator, US3050870A, Aug. 28, 1962 [Google Scholar]
  10. Winerytale, Augmented reality wine labels for every winery, https://winerytale.com [Google Scholar]
  11. Cheers to the infamous 19 Crimes. https://www.19crimes.com [Google Scholar]
  12. J. Ahn, J. Williamson, M. Gartrell, R. Han, Q. Lv, and S. Mishra, Supporting healthy grocery shopping via mobile augmented reality, ACM Trans. Multimed. Comput. Commun. Appl., 12, 1s, 16:1–16:24 (2015) [Google Scholar]
  13. W. Zhu, C. B. Owen, H. Li, and J.-H. Lee, Design of the PromoPad: An automated augmented-reality shopping assistant,” J. Organ. End User Comput., 20, 3, 41–56, (2008) [Google Scholar]
  14. J. O. Álvarez Márquez and J. Ziegler, Improving the shopping experience with an augmented reality enhanced shelf,” in Proc. Mensch und Computer Workshopband, Regensburg, Germany (2017) [Google Scholar]
  15. A. G. Taylor, Develop Microsoft HoloLens Apps Now (1st. ed.). APress, USA (2016) [Google Scholar]
  16. Vuforia SDK https://developer.vuforia.com [Google Scholar]
  17. J. Brannon Barhorst, G. McLean, E. Shah, and R. Mack, Blending the real world and the virtual world: Exploring the role of flow in augmented reality experiences, Journal of Business Research, 122, 423–436, (2021) [Google Scholar]
  18. EMBRAZEN Wine https://www.embrazen.com [Google Scholar]
  19. LivingWineLabels www.livingwinelabels.com [Google Scholar]
  20. The Family Coppola https://www.thefamilycoppola.com/en/store [Google Scholar]
  21. Treasury Wine Estates https://www.tweglobal.com [Google Scholar]
  22. G. Faddoul and L. Jin, From augmented reality to augmented product: Initial study of AR marketing in the wine industry, in Proc. Americas Conference on Information Systems (2020) [Google Scholar]
  23. L. Penco, F. Serravalle, G. Profumo, and M. Viassone, Mobile augmented reality as an internationalization tool in the ‘Made In Italy’ food and beverage industry, Journal of Management and Governance (2020) [Google Scholar]
  24. Y. Gabriel, Storytelling in organizations. Human Relations, 55, 6, 728 (2002) [Google Scholar]
  25. L. Malita, and C. Martin, Digital storytelling as web passport to success in the 21st century, ProcediaSocial and Behavioral Sciences, 2, 2, 3060-3064 (2010) [Google Scholar]
  26. K. Fog, C. Budtz, P. Munch, and S. Blanchette (2010). Storytelling: Branding in practice, Springer-Verlag Berlin Heidelberg (2010) [Google Scholar]
  27. G. Freytag, The technique of the drama, Reprinted by Johnston Reprints in 1968, (1863) [Google Scholar]
  28. V. Propp, Morphology of the folktale, University of Texas Press, Austin, 1968, trans. Louis Wagner, 2d. ed. (1928) [Google Scholar]
  29. P. Mora and F. Livat, Does storytelling add value? The case of Bordeaux fine wines. In the customer is NOT always right? Marketing Orientations in a Dynamic Business World 187-191, Springer, Cham. (2017) [Google Scholar]
  30. S. Herskovitz and M. Crystal, The essential brand persona: storytelling and branding, Journal of Business Strategy, 31, 3, 21-28 (2010) [Google Scholar]
  31. C. Bonarou, P. Tsartas, and E. Sarantakou, EStorytelling and Wine Tourism Branding: Insights from the “Wine Roads of Northern Greece”, in Proc. Wine Tourism Destination Management and Marketing. 77-98 (2019). [Google Scholar]
  32. G. Sogari, T. Pucci, B. Aquilani, and L. Zanni, Millennial generation and environmental sustainability: The role of social media in the consumer purchasing behavior for wine, Sustainability, 9 10, 1911 (2017) [Google Scholar]
  33. A. D. Alonso and S. K. Kok, How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies, International Journal of Contemporary Hospitality Management, 32, 10, 3157-3176 (2020) [Google Scholar]
  34. S. Menghini, The new market challenges and the strategies of the wine companies. Wine Economics and Policy, 4, 2, 75-77 (2015) [Google Scholar]
  35. Wine, Spirits, & Beer Marketing Guide To Effectively Grow Your Brand, https://linchpinseo.com/alcoholic-beveragemarketing-guide/ [Google Scholar]
  36. B. J. Pine and J. H. Gilmore, Welcome to the experience economy. Harvard Business Review, 76, 97-105 (1998) [Google Scholar]
  37. D. Quadri-Felitti and A. M. Fiore, Experience economy constructs as a framework for understanding wine tourism, Journal of Vacation Marketing, 18, 1, 3-15 (2012) [Google Scholar]
  38. V. Apaolaza, P. Hartmann, C. Echebarria, and J. M. Barrutia, Organic label’s halo effect on sensory and hedonic experience of wine: A pilot study. Journal of sensory studies, 32, 1, e12243 (2017) [Google Scholar]
  39. J. Martins, R. Gonçalves, F. Branco, L. Barbosa, M. Melo, and M. Bessa, A multisensory virtual experience model for thematic tourism: A Port wine tourism application proposal, Journal of Destination Marketing & Management, 6, 2, 103109 (2017) [Google Scholar]
  40. A. Humphreys and G. S. Carpenter, Status games: Market driving through social influence in the U.S. wine industry, Journal of Marketing, 82, 5, 141-159 (2018) [Google Scholar]
  41. C. D. Henley, D. C. Fowler, J. J. Yuan, B. L. Stout, and B. K. Goh, Label design: impact on millennials’ perceptions of wine, International Journal of Wine Business Research, 23, 1, 7-20 (2011) [Google Scholar]
  42. S. Bresciani, A. Ferraris, G. Santoro, and H. R. Nilsen, Wine sector: companies’ performance and green economy as a means of societal marketing, Journal of Promotion Management, 22, 2, 251-267 (2016) [Google Scholar]
  43. M. Mallem, Augmented Reality: Issues, trends and challenges, in Proc. 2nd International Conference on Image Processing Theory, Tools and Applications, Paris, 2010, pp. 8-8 (2010) [Google Scholar]

Current usage metrics show cumulative count of Article Views (full-text article views including HTML views, PDF and ePub downloads, according to the available data) and Abstracts Views on Vision4Press platform.

Data correspond to usage on the plateform after 2015. The current usage metrics is available 48-96 hours after online publication and is updated daily on week days.

Initial download of the metrics may take a while.